PXL
PerformanceX Labs
Trusted by India's Leading Brands

Performance Marketing That Drives Real Business Growth

Work with a team that's managed multi-crore budgets and scaled India's leading brands through data-driven performance marketing strategies.

₹100+ Cr
Ad Spends Managed
9+ Years
Industry Experience

Turning Data to
Measurable Growth

Data-Driven Insights
PnL Focused Optimization
Transparent KPIs

While you focus on creating incredible products, we do heavylifting of acquiring NEW customers while retaining existing ones.

Our Approach

The PerformanceX Difference

We bring a unique combination of experience, expertise, and results-driven approach that sets us apart in the performance marketing landscape

Focused and high impact client strategy

  • Low Projects : Resource Ratio
  • Dedicated time and personalized attention

Data Driven Decision Making

  • Campaigns optimized for Business Goals
  • Transparency, measurable results, and data-backed decisions for optimum results at lowest cost

Client Centric Strategy

  • Each Business is unique and require custom strategy
  • Full funnel marketing for sustainable results and growth
Our Services

Comprehensive Growth Solutions

Performance Marketing

We strategize, execute and optimize high impact campaigns across Meta Ads, Google Ads, Linkedin , Whatsapp, Email and more.

E-commerce

  • LTV: CAC ratio based optimization
  • Full funnel Acquisition and Retention Strategies
  • Inventory-backed optimization and structuring

App Ecosystem

  • We optimize for App opens not installs
  • App Acquisition and Retention Strategies

Retail and Events

  • Channel specific strategies to drive footfall
  • Omni-channel impact campaigns

Lead Generation

  • Quality lead optimization (MQL/SQL)
  • Relevant Audiences
  • High Intent Keywords

Automated Reporting Frameworks

We don’t spend time on downloading spreadsheets but use Automated custom reports for deriving actionable insights that impact the account performance.

In depth Ad Reporting

We report, analyze and optimize on ad parameters to get the best results

Revenue Forecasting

Daily Business Reporting

We automate daily business KPIs stitched across platforms to track and achieve monthly targets.

Reporting Dashboard

Account Gaps & Opportunities

Figuring out where your performance marketing strategy stands? Book a Free Ads Audit Strategy Session to uncover:

  • Current Structure hygiene
  • Gaps hindering your growth
  • Opportunities to scale
Our Process

Ready to add X Factor to your performance marketing?

We follow Robust and Efficient Processes even during discovery! Just 4 Steps, we value your time.

We start by understanding your digital journey so far, your key blockers and business objectives. This enables us to make your Audit ROI positive for your time.

About PerformanceX Labs

We Don't Just Run Ads. We Engineer Growth.

Founded by Industry veterans with 100+ Crores of Ad budget management experience and passion to add value, our team brings unparalleled experience from leading companies to help digital-first brands Scale Profitably.

Priyank Kohli

Possessing over 9 years of multifaceted expertise in performance marketing and analytics, cultivated through pivotal roles at industry leaders such as Reliance Retail Ventures, Farida Gupta, Stage3, and ET Medialabs. Demonstrated acumen in orchestrating data-driven growth strategies across diverse verticals, with a consistent focus on ROI optimization, consumer intelligence, and scalable digital innovation.

"Every campaign is a custom strategy, optimized relentlessly for maximum impact."

Nitin Aggarwal

An alumnus of IIT-BHU, bringing 4 years of rich and results-oriented experience in performance marketing and analytics, honed through strategic roles at ET Medialabs, INDmoney, and other high-growth ventures. Adept at leveraging data intelligence, behavioral insights, and full-funnel strategies to architect scalable marketing ecosystems and drive measurable business impact.

"Data tells the story, but insights drive the growth."
Our Values

3 Reasons to trust PerformanceX

Data Driven

Decisions are based on clean stitched data ensuring optimum results.

Responsive and Fast

Ads are made live on the same day, ensuring no lost opportunity.

Expert Team

We don’t palm you off to Junior resources. Our team consists of industry veterans with years of experience to ensure nothing but the best results.

Ready to Scale with Confidence?

Are you ready to elevate your digital marketing performance and achieve sustainable growth? PerformanceX Labs is here to help you scale with confidence. Let' s connect and discuss how we can bring measurable and impactful results to your business!

Get in Touch

Office Address

3rd Floor, Innov8 Orchid Centre, Raghvendra Marg, Sector 53, Gurugram, Haryana, India - 122002